Every merchant has unique business rules that go beyond standard transaction data, whether it’s loyalty tiers, internal customer scoring, campaign IDs, or custom risk indicators. Traditionally, applying these rules in payment orchestration required hard-coded workarounds, parallel systems, or engineering-heavy custom integrations. To address this, we’re excited to announce the launch of User-Defined Fields (UDFs) in Paysecure’s cashier and orchestration platform, a flexible, plug-and-play framework that lets merchants define custom attributes and make them actionable within their payment workflows.
With User-Defined Fields (UDFs), merchants can now capture and act on their own custom data points in real time, turning complex strategies into automated rules. UDFs allow merchants to optimise routing, manage risk, segment customers, and trigger actions like 3DS or tokenization, all without relying on engineering teams. This flexibility helps merchants increase approvals, reduce costs, improve fraud control, and deliver a smoother, more personalised checkout experience for their customers.
What Are User-Defined Fields (UDFs)?
UDFs allow merchants to pass custom parameters into Paysecure, which can then be mapped to trigger actions such as:
- Routing transactions to specific PSPs or MIDs
- Enabling 3DS authentication or tokenization
- Creating customer segments
- Setting limits or other transaction-specific logic
By injecting merchant-specific data directly into the orchestration layer, UDFs enable strategies that were previously difficult or impossible to implement without complex engineering work.
Addressing merchant challenges
Without UDFs, merchants are often forced to manage unique business rules outside the orchestration system, creating inefficiencies and operational risks. For example:
- Campaign tracking or loyalty-based routing may require parallel workflows.
Customer segmentation for fraud prevention may not influence real-time routing. - Any change to business logic often requires engineering resources, slowing time-to-market.
UDFs solve these pain points by allowing merchants to configure their own parameters directly in the dashboard, making payment orchestration both smarter and faster. Enabling UDFs empowers merchants with:
- Total flexibility – Bring your own business logic into the payment flow without waiting for custom integrations.
- Smarter routing and risk control – Trigger 3DS, tokenization, or PSP/MID selection based on merchant-defined factors.
- Deeper customer segmentation – Segment by loyalty tier, internal scoring, or geography to optimise routing and reduce fraud.
- Faster time-to-market – Configure UDF-based rules directly in the dashboard, no engineering overhead required.
- Future-proof scalability – Accommodate evolving merchant needs without system-level changes.
Unlock smarter payment workflows with Paysecure’s unique approach to User Defined Fields (UDFs)
Most orchestration platforms only allow rules based on standard transaction attributes like BIN, issuer, or region. Paysecure’s UDF framework stands out by giving merchants full control over custom attributes and making them actionable inside the rule engine.
This means routing, risk logic, and segmentation can be tailored per merchant, not just per geography or PSP performance. UDFs empower merchants to execute bespoke strategies automatically, maintain business continuity, and optimise revenue without relying on manual interventions or engineering teams.
With UDFs, merchants can capture transaction-level insights, apply custom business logic in real time, and ensure their payment flows align perfectly with their operational and commercial strategies.
By giving merchants flexibility, speed, and control, User-Defined Fields turn complex orchestration requirements into simple, configurable rules, helping operators deliver smarter, faster, and more profitable payment experiences.
If you want to find out more about User Defined Briefs at Paysecure, get in touch with the team today.
